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Case study

MonGrossisteAuto

Mastering multi-channel retail through advanced repricing

  • +45%
    Business growth
  • +25%
    Buy Box wins
  • 103
    New markets opened
  • 40,000+
    Products managed
MonGrossisteAuto.com

The full story

Background

The context

Founded in 2014 by Maxence right out of university, MonGrossisteAuto.com started as a small operation run by childhood friends Maxence and Nicolas.

Fifty products, managed in Excel. As the catalog grew, they moved into online marketplaces and discovered dynamic repricing on Amazon. At first they relied on Amazon’s basic repricing tools. The limits showed fast. Those tools could lower a price, but never raise it, and margins eroded as competition intensified.

Challenges and the shift to Multiply

The turning point

Ten years ago, a repricer that could push prices back up was hard to find.

That changed when the team came across Multiply at a trade show. The feature set won them over, and they decided to try it. Once it was set up, the automation handled their growing inventory without manual work. It was also highly configurable, so new products flowed in through a well-integrated feed rather than one-by-one entry.

Growth and expansion

The results

Today MonGrossisteAuto.com lists more than 40,000 products across Amazon, Cdiscount, and ManoMano in four countries.

Their international push, slowed at first by the COVID-19 pandemic, leaned on Multiply’s handling of different currencies and cost structures. That made new markets and their regulatory quirks far easier to navigate.

Innovation and future outlook

What's next

Over ten years, the platform has kept evolving: interface improvements, new features, and easier integrations that sharpened day-to-day operations.

Looking ahead, MonGrossisteAuto plans to:

  • Launch on new channels such as Autodoc, a Mirakl marketplace
  • Expand into more countries
  • Open a new warehouse to strengthen its logistics

The bottom line

The result

MonGrossisteAuto’s run with Multiply shows how the right technology can reshape an e-commerce operation. They have grown and adapted with us from day one, and the pace is not letting up.

As they push into new markets and meet new competition, they treat Multiply as more than a tool. It is part of the strategy that keeps every move sharp in a global market.

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